The NFRA (National Frozen & Refrigerated Foods Association) is an all-industry trade association, representing the interest of every segment of the Frozen and Refrigerated Foods industry. They are the sponsor of the March National Frozen Food Month, June Dairy Month, June/July Ice Cream and Novelties promotion, and October Cool Food for Kids educational outreach program. Each year, they hold the Golden Penguin Awards competition and winners are honored at the NFRA convention. This year’s event was held in October in San Diego, CA.
A big focus for the former Co-Sales Arizona team has been supporting our clients and customers in Frozen and Dairy categories as well as the NFRA. As a result of their hard work, the Arizona team has consistently won many Golden and Silver Penguin awards from the NFRA over the years and 9 awards for 2018. Tom Boothby has taken the lead on these efforts by working closely with Albertsons sales managers to find opportunities. Melinda Hodges, our Retail Sales Manager, oversees the execution. The Portland, Colorado and Boise teams also each won an award this year.
Impact Group was honored as the assisting company or as the winner in the following categories:
March Frozen Food Golden Penguin Awards
In-Store Display:
- The Pictsweet Company – Phoenix, AZ
- Safeway 1491- Phoenix, AZ
Overall Marketing Campaign Sales Agent:
- Impact Group- Phoenix, AZ
March Frozen Food Silver Penguin Awards
In-Store Display:
- Albertsons 169- Boise, ID
- Safeway 1548- Greenwood Village, CO
- Safeway 1983- Phoenix, AZ
June Dairy Golden Penguin Awards
In-Store Display:
- Bales Marketplace- Portland, OR
June Dairy Silver Penguin Awards
In-Store Display:
- Albertsons Southwest Division
- Albertsons #1002- Phoenix, AZ
Overall Marketing Campaign Sales Agent:
- Impact Group- Phoenix, AZ
2018 Ice Cream Golden Penguin Awards
Overall Marketing Campaign Sales Agent:
- Impact Group- Phoenix, AZ
2018 Ice Cream Silver Penguin Awards
In-Store Display:
- Albertsons Southwest #1002- Phoenix, AZ
- Congratulations to all of the winners!